Here we go with a great little add-in for your FireFox browser: Alexa Sparky. Now you can see Alexa ranking data in your status bar, for your site, and every site you visit on the ‘Net! No more having to trot over to Alexa.com to check your (or anyone else’s) popularity rank.
Written by Alexa, this add-on also provides a right-click menu full of handy links that:

show how this site’s traffic compares to other sites’ traffic
shows you other sites like the one you’re on with Related Links
tells you whether this site …

There are two main ways websites are compared and ranked and each of them has problems, but nonetheless, have become the ’standard’ measurement tools. The first is Alexa ranking and the second is Google PageRank.
Today I want to introduce you to your Alexa ranking. What the heck is that? Well, it’s a popularity rank from the most popular site on the web on down. Today on the Global Top 500 list, #1 is Yahoo.com. That’s out of all the websites on the Internet. When you look at …